Services

Data Processing & Analysis

We provide data processing and analysis for all kinds of researches. Our analysis team has expertise across standard tools such as SPSS, ASCII, MS Excel, etc.  Multivariate analysis is our specialty and we carry a significant experience in the area. Here are some specific multivariate analysis techniques we use in our researches as below.

Multiple and Logistic Regression

Our analysis can help pharmaceutical organizations make efficient predictions and identify risk factors related to diseases, drugs. It can also consumer-driven businesses solve their marketing problems by predicting consumer behaviour.

Factor Analysis

Factor analysis can help healthcare or pharmaceutical organizations interpret chemical data, measure healthcare services or medication plans efficiency, and study stochastic properties or variations in drug sales. It can also consumer-driven businesses understand consumer attitudes, behaviors, intentions, and preferences.

Cluster Analysis & Market Segmentation

Cluster analysis is used to help you effectively segment your markets so that you can create more focused and personalized marketing strategies to target your consumers. You can identify market segments, measure them, understand their potential, and make predictions about their buying behavior.

Conjoint Analysis

You can create a perfect match between your product attributes and consumer preferences with the help of our Pharmaceutical Conjoint Analysis Model which examines your product attributes and helps you identify the ones that would give the most satisfaction to your consumers.

We also help consumer product organizations in identifying the right attributes for targeting their consumers by helping them understand how consumers make decisions in real life through our results of statistical analysis.

Discriminant Function Analysis

We can help you with medical diagnostics and provide recommendations to aid your decisions through Discriminant Function Analysis which helps you identify discriminating factors that affect adoption and use of clinical practices. If you have a product that directly caters to consumers, you can use our analysis for predicting market behaviour and then design marketing strategies to suit the needs of your target consumers.

Multidimensional Scaling (MDS)

Measure the level of satisfaction in your consumers or employees through our multidimensional scaling techniques which derives the measure of satisfaction from composite domains. With MDS, we can also help you identify market trends and understand consumer perception. For pharmaceutical companies, we use MDS for pre-formulation studies that are essential for new product development.

Econometric & Statistical Modelling

Econometric studies can help you analyse cost data for the economic evaluation of your healthcare interventions so that you can assess payment-related risks and predict possible cost burdens. If you are in the consumer space, we also provide econometric models of consumer behaviour that can help you develop efficient brand management practices.